Photo By Dennis McGrathEly has a sense of humor, but there will be no Dilly Bars in the Boundary Waters. Sorry.
If football stadiums can be named after banks and ballparks after superstores, why not sell the naming rights of one of Minnesota's most pristine wilderness areas to a fast-food enterprise that dips ice cream cones in chocolate and blends candy and cookies into milk shakes.
So with their tongues planted firmly in their cheeks, Ely, Minn., officials are celebrating April Fools' Day with another installment in their quirky annual tourism campaign. This year, Ely officials announced they've struck a multiyear deal, selling the naming rights of the Boundary Waters Canoe Area Wilderness to Minnesota-based International Dairy Queen.
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